I was thrilled to share insights from the marketing and business development perspective at the October 20, 2015 CALL program “Forecasting Opportunities for Rainmakers.” Here are a few take-aways that emerged from our conversation:
Collaboration NOT Competition. Our professional lives are already hectic enough with responding to or preparing for the various requests we receive from our attorneys—the last thing we should devote our attention and energy to is competing with each other.
Let’s face it, we’re not mind readers (although our attorneys often think that we are!). Any time you have the opportunity to share information across administrative departments—do it. Open communication and sharing of information ultimately creates greater efficiency for all of us and reduces time spent tracking down information that only resides in certain departments. Continue reading Forecasting Opportunities for Rainmakers: Librarians as Strategic Partners to Lawyers